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Queensland Sunshine Coast Property Talk

Mt. Coolum, Sunshine Coast

Mt. Coolum, Sunshine Coast
The Mount itself!

Saturday, March 2, 2013

The Twilight Zone - Sunshine Coast property market March 2013


There is no doubt the market is transitioning from a buyers market to a balanced market as property numbers on the market generally fall below traditional levels & interest rates fall, but many still play to the extremes, we are neither night nor day.
The latter days of 2011/early 2012 with property numbers on market ballooning due to financial pressures &  investor bailout  had the unfortunate result of some very low sale results registering.
Aggressive agency price advertising did & still does play a role in this, as a perusal of advertised copy will show - make an  offer, must sell, seller sacrifices, etc, is all the go. 
Professional agents promote property       features & benefits  to negotiate a realistic
result, which is largely not happening today.
Price advertising  helped create a low bar level that buyers took as the norm, and many still do.
Conversely, many sellers are still being     unrealistic in expecting prices way above history, anticipating prices are about to soar .
No wonder many are confused!

This is the time both sellers and buyers need the services of a local expert highly  experienced in marketing & negotiation, to cut through to true value.
Statistics illustrate the recent journey of Mount Coolum house sales.


Note: median averages can be misleading
Source - domain.com.au and RPData
Number of sales are up, values are down, auction clearances  are up, you draw your own conclusions.
It is not the number of sales done, but the real value to the seller that counts.

My record stands as delivering top results to buyers and sellers over an extended period in Mt. Coolum & beyond with   marketing & negotiating skills.



        

 

3 comments:

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